self-care for your mind
People spend a lotta’ money and a lotta’ time on physical self-care. But they don’t give their mind the same kind of care.
Headspace wants to change that.
OOH
In-Store
We created physical Headspace products (that come with a meditation subscription) and placed them in stores where people shop for self-care.
Price point? $12.99.
The cost of a one-month Headspace subscription.
The Energizer (Cold-pressed juice)
You have a go-to juice for that energy boost, how about a go-to meditation? Just 10fl. oz. (or 10 minutes) a day.
The Restorer (Sleep mask)
How do you put the sheep to sleep? Turn a meditation on and fall asleep faster.
The Rejuvenator (Hair mask)
You spend hours on your hair, but you won’t take a few minutes for what’s under it?
The Recuperator (Muscle gel)
You would never skip leg (or arm) day. So why do you skip meditation to start your day?
holiday gift guide
Have a friend who won’t stop complaining? A relative who can’t see the light at the end of the tunnel?
Give the gift of Headspace, packaged inside a little physical self-care.
*Spec work